Canon to Drop Prices (Permanent) on Lenses; Street Prices Lowered!

We’re hearing that Canon will be instituting another “permanent” price drop on 20+ lenses on Sunday. The price drops on most lenses will range from $20 to $100. There will also be a price drop on super-telephotos, anywhere from $300 to $800.

Our street prices have already been lowered to include the price drop. Here are some of the best drops and new street prices (vs. the new MAP), with no need for mail-in rebates:

We’ll post more details as they become known. We’re also expecting a corresponding reduction in the refurbished price, as the refurbished price at the Canon store is pegged at 80% of the new MAP price.

It’s nice to see these price changes, they are the third permanent price drop on lenses in seven months; the first big price drop happened in August 2014, thanks to a strong US dollar appreciating against the Japanese Yen. The dollar has continued to strengthen, leading to another round of price changes, required for Canon USA to fight off the grey market.


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33 comments on “Canon to Drop Prices (Permanent) on Lenses; Street Prices Lowered!

  1. April 9, 2015 at 8:58 pm EDT

    Any sign of the 24-70 f/4L dropping again?

    1. April 9, 2015 at 9:01 pm EDT

      Haven’t heard about that one yet. Just the really popular ones for now.

    2. April 9, 2015 at 9:05 pm EDT

      i’ll sell you my 24-70 f/4 L. i need a faster lens and was thinking about getting the f/2.8 mkii version. LMK. Btw, my 24-70 has been barely used.

    3. Joe
      April 9, 2015 at 10:51 pm EDT

      I have a like new 24-70 F/4L available. I got it in a Kit deal with the 7Dmkii but never used it.

  2. April 9, 2015 at 9:05 pm EDT

    .

    tag: Gilbert Chan , Darryl Pelletier

    1. April 10, 2015 at 1:16 am EDT

      Thanks for the heads up. Maybe time to pick up the macro.

  3. April 9, 2015 at 9:07 pm EDT

    any rumors about price drops on the 5d?

    1. April 9, 2015 at 9:08 pm EDT

      Nope, it dropped last month ($300 drop and $300 instant).

    2. April 9, 2015 at 9:09 pm EDT

      what was the price at that point? the lowest ive seen it was US$2249 on b&h

    3. April 9, 2015 at 9:11 pm EDT

      MAP price is $2499; B&H had a bundle of 5D3 + printer at $2249 after $250 mail-in rebate; our street price is currently $2199 (no rebate needed).

      1. Fred
        April 10, 2015 at 8:46 am EDT

        Regarding B&H having a bundle of 5D3 + printer at $2249 after $250 mail-in rebate, could you provide a link to that offering. I can only find a 5D3 + printer bundle at B&H listed for $2549. after all rebates. I contacted them and they said that’s the only bundle they are offering.

        1. CanonPriceWatch
          April 10, 2015 at 9:09 am EDT

          I should have clarified that the B&H deal expired a couple weeks ago. Sorry.

    4. April 9, 2015 at 9:13 pm EDT

      ty, something to consider.

    5. April 10, 2015 at 12:42 pm EDT

      Service is awesome! I cant thank you enough canonpricewatch.com!

  4. LJ
    April 9, 2015 at 9:44 pm EDT

    Am I going crazy, or did the street price on the 85 1.2L II increase this week?

  5. April 9, 2015 at 10:02 pm EDT

    Leanna Garcia Ruben Garza Louie Hernandez

  6. April 9, 2015 at 10:03 pm EDT

    Joe Denton and Arlen Nydam

  7. April 9, 2015 at 10:05 pm EDT

    Ashley Mahan

  8. April 9, 2015 at 10:06 pm EDT

    Patrick Ang

  9. April 10, 2015 at 7:58 am EDT

    Any rumors on when youll buy a calculator? You say $100 drop on 16-35/4 from 1099 to 1049. Thats 50…

    1. April 10, 2015 at 11:45 pm EDT

      The MAP price dropped from $1199 to $1099. That’s $100. Do not confuse our street price discount with the drop in MAP price.

  10. Bob
    April 10, 2015 at 8:44 am EDT

    street price is only $50 less than MAP on the 16-35 f/4? c’mon guys! =)

  11. April 10, 2015 at 1:01 pm EDT

    Milly Garcia

    1. April 10, 2015 at 1:15 pm EDT
  12. April 10, 2015 at 3:34 pm EDT

    Kejt Wegrzyniak

  13. April 10, 2015 at 4:00 pm EDT

    Marti Robbins.

  14. April 10, 2015 at 7:25 pm EDT

    Alex Hsiao

  15. Chris
    April 10, 2015 at 8:23 pm EDT

    Any word on a price drop for the 300 2.8 II?

  16. April 10, 2015 at 8:33 pm EDT

    Hope Nikon feels the need to compete!

    1. April 10, 2015 at 8:58 pm EDT

      They don’t have to. They have high quality lenses in demand, ha.

  17. Eric
    April 11, 2015 at 12:23 pm EDT

    The 70-300 f2.8 has had $300 mail in rebates that have brought the price down to $1899 in the past. Can’t wait to see where the price will be on the next mail-in rebate; think I’ll go for one then.

    1. Eric
      April 11, 2015 at 12:24 pm EDT

      typo 70-300 = 70-200

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